- Issue created by @zaporylie
Price reduction claims such as “was € 50, now € 25” can be misleading if the initial selling price (known as “anchor price”) has been inflated. In all EU countries traders are obliged, when offering a discount, to indicate the lowest price applied to the item at least 30 days before the announcement of the price reduction.
This information allows you as a consumer to assess whether the discount is genuine or not.
source: https://europa.eu/youreurope/citizens/consumers/unfair-treatment/unfair-...
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