Make Drupal AI the star of our homepage

The Problem

Right now, we're not putting our best foot forward on Drupal.org. The homepage is all about the traditional CMS, and our biggest differentiator, Drupal AI, is buried on a separate page. We're losing market share, and our current marketing isn't working. Our unique Drupal AI initiative isn't getting the attention it deserves.

The Plan

Let's shift our strategy to put Drupal AI front and center. The plan is to redesign the homepage to immediately introduce and show off Drupal AI. Think of it less as a product and more as a solution to a huge client problem: speed and efficiency.

The new homepage should have:

• An autoplay video that quickly demonstrates a powerful use case of Drupal AI, like generating content with a single command
• Catchy headlines that speak directly to our clients' pain points.
• Clear calls-to-action (CTAs) that invite people to a live demo or a simple, feature-focused landing page.

This approach is inspired by the Apple iPod's successful marketing, which sold a solution—"1,000 songs in your pocket"—rather than just a product. We're not selling a CMS, we're selling the solution that Drupal AI provides.

The Impact

By making this change, we expect to see:

• A 50% increase in how long people stay on the site.
• A 30% jump in demo requests.
• A stronger brand reputation, positioning Drupal as a true leader in the AI space.

Ref: https://docs.google.com/presentation/d/10uJH7Q4f71kqzPgtgs1CNpgH0R75pyfC...

What do you think?