[META] Personalization Variation negotiation and rendering

Created on 21 May 2025, 14 days ago

Overview

Marketers want to create personalized experiences for their end users. They want to show the right content to the right person at the right time.

For achieving that, we need to be able to negotiate the right personalization segment and render those personalization variations.

Proposed resolution

For that we will have a Context for personalization variation and ensure only the active variation component source and their slots are rendered.

User interface changes

Visitors see the right personalization variation based on their matched personalization segment.

🌱 Plan
Status

Active

Version

0.0

Component

Personalization

Created by

🇪🇸Spain penyaskito Seville 💃, Spain 🇪🇸, UTC+2 🇪🇺

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Production build 0.71.5 2024