[META] Experience Builder Personalization

Created on 20 May 2025, 16 days ago

Overview

Marketers want to create personalized experiences for their end users. They want to show the right content to the right person at the right time. Creating personalized content and displaying it to the right user is not possible without using third party tools.

Proposed resolution

Experience Builder can be used for building variants for personalization.

User interface changes

Experience Builder editors can create segments, and can customize variations targeted to those segments.
End users will see content more relevant to them when they need it.

🌱 Plan
Status

Active

Version

0.0

Component

Personalization

Created by

🇪🇸Spain penyaskito Seville 💃, Spain 🇪🇸, UTC+2 🇪🇺

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Comments & Activities

Production build 0.71.5 2024